Marketing and sales of developer investments

We provide comprehensive support for developers who aim to fully harness the potential of their investments. Regardless of the project's scale, location, or stage of development, we deliver precisely tailored solutions that will give you a competitive edge and help you achieve market success. We are ready to support you in every aspect: business consulting, sales, and marketing, or focus exclusively on the area you choose. Discover how we can assist your project.

Business consulting

We will outline a business plan for your investment that translates into effective and profitable sales. We will conduct a detailed market and competitor analysis, extracting key insights that will enable you to better position your offer. We will define the target audience, propose the optimal layout and square footage, advise on finishing standards, amenities for residents, and differentiating elements of your investment, and develop a realistic pricing strategy.

Property marketing

We create brands for locations where your potential clients want to live. We will analyze the competition and market to identify the unique strengths of your offer. We will develop the name of your investment, create its visual identity, and establish positioning that will ensure recognition. We will prepare photorealistic visualizations, a virtual tour, a modern website, and a comprehensive set of promotional materials. We will run advertising campaigns across all key channels, leverage our marketing automation tools, and manage social media to reach a wide audience of potential clients.

Real estate sales

We offer full support throughout the sales process, eliminating the costs and risks associated with maintaining your own sales office. We will prepare a special offer for cash clients and handle the pre-sale process. We will select the optimal sales strategy and pricing policy. We will organize product training for Private House Brokers agents and other real estate offices and provide them with a system for managing availability in your investment. We will create clear and secure legal document templates necessary for the sales process and guide it from the first offer presentation to handing over the keys to the future buyer. Thanks to our partnerships with leading financial partners, we will increase the chances of your clients obtaining quick and favorable mortgage financing.

Our portfolio

Marketing configurator

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At the planning stage, we will conduct an in-depth market analysis to understand the needs and preferences of potential clients. This includes demographic studies, competition analysis, and consultations with architects and interior designers to ensure the project aligns with current trends and expectations. We will optimally plan the marketing budget to effectively reach the target group. We will also invest in branding that gives the investment a cohesive and attractive image from the outset.

Creating a unique value proposition (USP) should focus on identifying the key strengths of the project. These could include location, modern technologies used in construction, exceptional amenities, sustainable ecological solutions, or interior design. It is important that the USP addresses real market needs and is clearly communicated in marketing materials. It is also a good approach to study what distinguishes competing projects and identify an underused niche.

Main challenges may include increasing competition in the market, changes in legal regulations concerning real estate, and fluctuating market conditions, such as drops in demand. To counter these challenges, it is essential to adopt a flexible approach to the marketing and sales strategy, continuously monitor the market, and react quickly to changes. Strong relationships with clients and business partners should also be built to gain a competitive advantage. In the case of demand issues, considering project adjustments or introducing flexible financing terms can help attract clients.

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Do you have any questions? Get in touch with us. Our consultants will help you find exactly what you’re looking for.

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